RTTUZYUW RUEWMCS0000 3521632-UUUU--RUCRNAD
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R 181632Z DEC 09
FM CNO WASHINGTON DC//DNS//
TO NAVADMIN
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UNCLAS//N05720//
NAVADMIN//366/09
MSGID/GENADMIN/CNO WASHINGTON DC/DNS/DEC// 
SUBJ/CALENDAR YEAR 2009 CHINFO MERIT AWARDS PROGRAM// 
REF/A/DOC/SECNAVINST 5720.44B// 
AMPN/REF A PROVIDES OVERSIGHT ON CHINFO INTERNAL MEDIA AWARDS 
COMPETITIONS FOR EXEMPLARY ACHIEVEMENTS IN INTERNAL MEDIA 
PRINT/BROADCAST PRODUCTS BY NAVY COMMANDS AND INDIVIDUALS// 
POC/PRINT CATEGORIES/LCDR LIGIA COHEN/DEFENSE MEDIA ACTIVITY-
ANACOSTIA/LOC: WASH DC/EMAIL: LIGIA.COHEN@DMA.MIL/DSN: 312-288-4381
/COMM: (202)433-4381/BROADCAST CATEGORIES/JENNIFER BRADEN/DEFENSE MEDIA 
ACTIVITY-ANACOSTIA/LOC: WASH DC/EMAIL: JENNIFER.BRADEN@DMA.MIL
/DSN: 312-288-3485/COMM: (202)433-3485//
RMKS/1. PER REF A, GUIDANCE FOR THE 2009 CHINFO MERIT AWARDS IS     
AVAILABLE ONLINE ON PUBLIC AFFAIRS NETWORK AT HTTPS://PA-NET.NAVY.MIL/ 
EROOM/CHINFO/PANET IN THE MEDIA AWARDS PROGRAM FOLDER AS WELL AS IN THE 
MEDIA AWARDS LINK FOUND AT WWW.CHINFO.NAVY.MIL. THIS GUIDANCE DETAILS 
REQUIREMENTS FOR SUBMISSION OF ENTRIES PRODUCED IN CALENDAR YEAR 2009. 
DEADLINE FOR ENTRY SUBMISSION IS 5 FEBRUARY 2010. ALL ENTRIES MUST BE 
SUBMITTED ELECTRONICALLY AND WITH REQUIRED SUPPORTING DOCUMENTATION VIA 
NAVY VISUAL NEWS SERVICE'S MEDIA LIGHTHOUSE. 
2. THE CHINFO MERIT AWARDS RECOGNIZE EXCELLENCE IN NAVY INTERNAL PRINT 
AND BROADCAST MEDIA PRODUCTS BY NAVY COMMANDS AND INDIVIDUALS. 
PRINT MEDIA CATEGORIES INCLUDE: 
A. NEWSPAPER
B. FEATURE
C. NEWS
D. SPORTS WRITING
E. PHOTOGRAPHY
F. FAMILYGRAM
G. WEB PUBLICATION AND CRUISEBOOK, AND OTHERS. 
3. BROADCAST MEDIA CATEGORIES INCLUDE: 
A. RADIO ENTERTAINMENT PROGRAM
B. RADIO SPOT PRODUCTION
C. TELEVISION INFORMATION PROGRAM
D. TELEVISION REPORT
E. SITE TELEVISION NEWSCAST, AND OTHERS.
4. THIS YEAR'S COMPETITION INTRODUCES A NEW PRINT CATEGORY, OFFICIAL 
SOCIAL MEDIA PRESENCE, DESCRIBED AS AN INTERNET OR INTRANET SOCIAL 
MEDIA PRESENCE, HOSTED ON ANY SOCIAL MEDIA SITE USED TO INSPIRE ONLINE 
DISCUSSION AMONGST AUDIENCES ENABLING ACTIVE, PARTICIPANT ROLES AS 
PRODUCERS, AGGREGATORS AND DISTRIBUTORS OF CONTENT. SOCIAL MEDIA 
PRESENCES TO BE JUDGED MUST CONFORM TO DOD AND DON INTERNAL 
INFORMATION, SECURITY REVIEW, WEB INSTRUCTIONS AND REGULATIONS AND BE 
SUBMITTED TO THE SOCIAL NETWORKING SITE/SITES TO THE NAVY'S OFFICIAL 
SOCIAL MEDIA DIRECTORY FOUND AT WWW.NAVY.MIL.   
5. FIRST PLACE WINNERS IN SELECTED PRINT CATEGORIES AND BROADCAST 
CATEGORIES WILL REPRESENT THE NAVY IN THE DEPARTMENT OF DEFENSE THOMAS 
JEFFERSON AWARDS AT THE DEFENSE INFORMATION SCHOOL, FT MEADE, MD.
6. PARTICIPATION IN THIS PROGRAM IS HIGHLY ENCOURAGED FOR MASS 
COMMUNICATION SPECIALISTS, PUBLIC AFFAIRS PROFESSIONALS AND ANY OTHER 
NAVY MILITARY AND CIVILIAN PERSONNEL WHO PRODUCED COMPETITIVE 
COMMUNICATION PRODUCTS. EFFORTS IN TELLING THE NAVY STORY OVER THE PAST 
YEAR WERE EXCEPTIONAL, AND THESE INDIVIDUALS DESERVE RECOGNITION FOR 
THEIR ACCOMPLISHMENTS.
7. RELEASED BY VICE ADMIRAL SAM J. LOCKLEAR III, DIRECTOR, NAVY 
STAFF.//
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