2021 ACTIVE DUTY FUND DRIVE IN SUPPORT OF THE NAVY-MARINE CORPS RELIEF SOCIETY:
R 041456Z MAR 21 MID200000632122U
FM CNO WASHINGTON DC
INFO CNO WASHINGTON DC
SECNAV WASHINGTON DC
CMC WASHINGTON DC
PASS TO OFFICE CODES:
FM CNO WASHINGTON DC//DNS//
INFO CNO WASHINGTON DC//DNS//
MSGID/GENADMIN/CNO WASHINGTON DC//JAN//
SUBJ/2021 ACTIVE DUTY FUND DRIVE IN SUPPORT OF THE NAVY-MARINE CORPS RELIEF
REF/B/DOC/DOD WASHINGTON DC/17NOV2011//
NARR/REF A IS SECNAVINST 5340.7A, ACTIVE DUTY FUND DRIVE IN SUPPORT OF THE
NAVY-MARINE CORPS RELIEF SOCIETY.
REF B IS DOD 5500.07-R, JOINT ETHICS REGULATION.
REF C IS STANDARDS OF ETHICAL CONDUCT FOR EMPLOYEES OF THE EXECUTIVE BRANCH,
FUNDRAISING ACTIVITIES (5 C.F.R. 2635.808).// POC/MS. MIN COX/703-695-6445//
RMKS/1. Per reference (a), all United States (U.S.) Navy commands and
activities with Navy and Marine Corps personnel will conduct an Active Duty
Fund Drive in support of the Navy-Marine Corps Relief Society (NMCRS) from
1 March to 30 April 2021. This is an opportunity to contribute much needed
funds for the direct benefit and support of our Shipmates and fellow Marines.
2. NMCRS does not receive government funding and depends upon the generosity
of Active Duty and retired Sailors and Marines and other benefactors to help
those in need at home and around the globe. Your contributions support
interest-free loans and grants for Shipmates facing financial challenges due
to the continuing impact of the COVID-19 pandemic. Many of our Sailors and
their families have endured unexpected deaths of family members and friends,
the financial stress and anxiety of postponed orders and longer deployments,
and the unanticipated loss of a spouses income. To help our Navy families
during their time of need, the NMCRS has steadfastly stood by us by providing
over $3 million in assistance to those affected by the COVID-19 pandemic.
3. During this period of continued uncertainty, NMCRS has remained adaptive,
responsive, and agile by implementing virtual workshops and telehealth
visits, and the creation of Rapid Response Loans of up to $1,500. NMCRS also
continues to provide essential budget counseling and financial education
through their volunteers to address the financial responsibilities of
marriage, the arrival of new family members, and car and home ownership.
Often, the financial assistance provided by NMCRS is the lifeline that makes
the difference for Navy and Marine Corps families and keeps our Sailors and
Marines focused on the mission when an unforeseen financial crisis exceeds
their ability to make ends meet.
4. For over a century, our society has kept faith with Sailors and Marines.
The annual fund drive is your opportunity to help your brothers and sisters
in arms. The campaign theme, "By Our Own, For Our Own," embodies our shared
commitment to take care of our Shipmates and fellow Marines. I am grateful
for those who have given generously in the past, and confident that, working
together, we can achieve even more in 2021.
5. As addressed in further detail below, Sailors and Marines are authorized
to endorse, support and participate in membership drives and fundraising
events as long as commands and organizations uphold the Department of the
Navy's policy of truly voluntary giving during the Active Duty Fund Drive in
support of the NMCRS.
a. Commands and organizations are reminded to review the regulations
governing fundraising for NMCRS to determine which activities are permissible
during the fund drive. Per reference (a), authorized Active Duty Fund Drive
fundraising activities in support of the NMCRS are permitted.
Commands and organizations should strive to be creative by sponsoring
fundraising activities and awareness events that are virtual such as bingo,
jeopardy, command-sponsored raffles, lotteries, bake sales, online auctions,
or other similar activities. Fundraising events must be conducted on
Department of Defense owned or leased property; otherwise, the event loses
its "By Our Own, For Our Own" designation and cannot be command-endorsed.
Commands and organizations are also strongly encouraged to communicate the
benefits of NMCRS and its programs through achieving 100 percent meaningful
contact through virtual speeches, town halls, and videos. Limited
appropriated fund support is permissible for kick-off events, award
ceremonies, and other non-solicitation events to build support.
b. References (a) through (c) prohibit any coercive activities counter
to the policy of truly voluntary giving, such as setting unit-level dollar
goals or participation goals. Any actions that do not allow, or create the
appearance that Service Members do not have a free choice to give or not to
give, or any actions that do not allow or create the appearance that Service
Members do no have a free choice to publicize their gifts or keep them
confidential are prohibited. The following fundraising activities are also
prohibited: Selling civilian clothes privileges or special liberty, raffling
government parking spaces, sponsoring casino-like games of chance, soliciting
civilian or contractor personnel, or soliciting outside of the federal
c. Unit coordinators for the Active Duty Fund Drive in support of NMCRS
should consult their JAG or ethics counselor for further guidance with regard
to specific questions.
6. The roadmap to success requires engaged leadership and management at all
levels and early assignment of motivated fund drive coordinators and key
people to ensure 100 percent of our Sailors and Marines are afforded the
opportunity to learn about the NMCRS mission and the critically important
programs and services they provide to our Sailors, Marines and their
7. Our leaders, both Officer and Enlisted, are the best in the world, and I
am confident that with their active support and engagement, NMCRS will remain
positioned to continue the important work of helping our Sailors, Marines and
their families. I encourage all who are able to consider making a
contribution through payroll allotment, online credit card or cash to help
our brothers and sisters in need. In 2020, the Society provided over $23
million in interest-free loans and grants in meeting the needs of more than
We need to take full advantage of this annual opportunity to help our
Shipmates and fellow Marines through the 2021 Active Duty fund drive
8. Released by Mr. Andrew S. Haeuptle, Director, Navy Staff.//