UNCLASSIFIED//
ROUTINE
R 272016Z NOV 18
FM CNO WASHINGTON DC
TO NAVADMIN
INFO CNO WASHINGTON DC
SECNAV WASHINGTON DC
CMC WASHINGTON DC
BT
UNCLAS

NAVADMIN 284/18

PASS TO OFFICE CODES:
FM CNO WASHINGTON DC//DNS//
INFO CNO WASHINGTON DC//DNS//
MSGID/GENADMIN/CNO WASHINGTON DC/N00/NOV//

SUBJ/2019 ACTIVE DUTY FUND DRIVE IN SUPPORT OF THE NAVY-MARINE CORPS RELIEF 
SOCIETY//

REF/A/DOC/SECNAVINST 5340.7A/01MAY2018//
REF/B/DOC/DOD WASHINGTON DC/17NOV2011//
REF/C/DOC/FUNDRAISING ACTIVITIES/01JAN2011//
AMPN/REF A IS SECNAVINST 5340.7A, ACTIVE DUTY FUND DRIVE IN SUPPORT OF THE 
NAVY-MARINE CORPS RELIEF SOCIETY.  
REF B IS DOD 5500.07-R, JOINT ETHICS REGULATION.
REF C IS STANDARDS OF ETHICAL CONDUCT FOR EMPLOYEES OF THE EXECUTIVE BRANCH, 
FUNDRAISING ACTIVITIES (5 C.F.R. 2635.808)//

RMKS/1.  Per reference (a), all U.S. Navy commands and activities with Navy 
and Marine Corps personnel will conduct an active duty fund drive in support 
of the Navy-Marine Corps Relief Society (NMCRS).  This is your opportunity to 
provide much needed funds for the direct benefit and support of our shipmates 
and fellow Marines.

2.  NMCRS does not receive government funding and depends upon the support of 
active duty and retired Sailors and Marines to help those in need at home and 
around the globe.  Your contributions support interest-free loans and grants 
for shipmates facing financial challenges, including those who have been 
displaced by natural disasters and those who are dealing with family 
emergencies.
To date in 2018, NMCRS used in excess of $1.6M of your donations to support 
those impacted by Hurricane FLORENCE and the ongoing devastating effects of 
the wildfires in California.  Often the financial assistance provided by 
NMCRS is the lifeline that makes the difference for Navy and Marine families 
and keeps our Sailors and Marines focused on the mission when an unforeseen 
financial crisis exceeds their ability to make ends meet.

3.  Today, our Navy and Marine families are better prepared to address the 
financial responsibility of marriage, the arrival of new family members, and 
car and home ownership because of the budget counseling and financial 
education provided by NMCRS volunteers.

4.  For over a century, our society has kept faith with Sailors and Marines.  
The annual March fund drive is your opportunity to help your brothers and 
sisters in arms.  The campaign theme, "By our own - for our own"
embodies our shared commitment to take care of our shipmates and fellow 
Marines.  I am grateful for those who have given generously in the past and 
confident that working together we can achieve even more in 2019.

5.  As addressed in further detail below, Sailors and Marines are authorized 
to endorse, support, and participate in membership drives and fundraising 
events as long as commands and organizations uphold the Department of the 
Navy's policy of truly voluntary giving during the NMCRS fundraising 
campaign.
    a.  Commands and organizations are reminded to review the regulations 
governing fundraising for NMCRS to properly determine which activities are 
permissible during the fund drive.  Per reference (a), authorized NMCRS 
fundraising activities include, but are not limited to command-sponsored 
raffles, lotteries, bake sales, car washes, gently used baby clothing sales, 
or bowling tournaments.  Fundraising events must be conducted on Department 
of Defense owned or leased property; otherwise the event loses its "By our 
own - for our own"
designation and cannot be command-endorsed.  Commands and organizations are 
also strongly encouraged to communicate the benefits of NMCRS and its 
programs through achieving 100 percent meaningful contact through speeches, 
meetings, and videos.  Limited appropriated fund support is permissible for 
kick-off events, award ceremonies, and other non-solicitation events to build 
support.
    b.  References (a) through (c) prohibit any coercive activities counter 
to the policy of truly voluntary giving, such as setting unit-level dollar 
goals or participation goals.  Any actions that do not allow, or create the 
appearance that Service Members do not have, a free choice to give or not to 
give; or any actions that do not allow, or create the appearance, that 
service nembers do not have, a free choice to publicize their gifts or keep 
them confidential are also prohibited.  The following fundraising activities 
are also prohibited:  selling civilian clothes privileges or special liberty, 
raffling government parking spaces, sponsoring casino-like games of chance, 
soliciting civilian or contractor personnel, or soliciting outside of the 
federal workplace.
    c.  Unit coordinators for the NMCRS fund drive should consult their 
JAG/ethics counselor for further guidance with regard to specific questions.

6.  The roadmap to success is assigning motivated fund drive coordinators and 
key people to ensure 100 percent of our Sailors and Marines are afforded the 
opportunity to learn about the NMCRS mission and the critically important 
programs and services they provide to our Sailors, Marines, and their 
families.  Best Practices and Lessons Learned from the 2018 NMCRS may be 
viewed at http://www.secnav.navy.mil/donaa/pages/campaigns.aspx.

7.  Our leaders, both Officer and Enlisted, are the best in the world, and I 
am confident that with their active support and engagement, NMCRS will remain 
positioned to continue the important work of helping our Sailors, Marines, 
and their families.  I encourage all who are able to consider making a 
contribution through payroll allotment, online credit card or cash to help 
our brothers and sisters in need - we need to take full advantage of this 
annual opportunity to help our shipmates and fellow Marines through the 2019 
ADFD campaign.

8.  Released by Mrs. Steffanie B. Easter, Director, Navy Staff.//

BT
#0001
NNNN
UNCLASSIFIED//